Joseph Assaf
Joseph has spent his career building a reputation across Western Sydney, particularly Parramatta and the surrounding region, on a foundation of honesty, transparency and consistency. He’s played an integral part in some of the area’s major commercial sales and leasing transactions, transacting over $1 billion in commercial property across the region, and it shows in a client base built largely on repeat business and referrals.
Joseph reads opportunities early, and helps clients position for both immediate return and longer-term growth potential, backed by negotiation skills and marketing campaigns tailored to each asset rather than a one-size-fits-all approach.
His performance has been recognised at both state and national levels. In 2024, he received the REINSW Award for Excellence – Commercial Salesperson of the Year and was recognised by REA as one of Australia’s leading commercial agents.
A 10 year consecutive Elite Performer, Joseph has remained in the top 2% of the entire Ray White network nationwide, recognising his sustained excellence and outstanding results.
Development Sites
Retail
Industrial
Commercial
Block of Units
Childcare
Notable Transactions
16-22 Ragland Road, Auburn
Sale Price
$10,230,000
Asset Type
Industrial/Development Site
Year
2026
7 Ross Place, St Marys
Sale Price
Confidential
Asset Type
Block of Units
Year
2025
37 Patricia Street, Blacktown
Sale Price
$6,805,000
Asset Type
Townhouses
Year
2025
2 Rooty Hill Road, Rooty Hill
Sale Price
$4,581,000
Asset Type
Retail
Year
2026
452-454 Burwood Road, Belmore
Sale Price
$4,550,000
Asset Type
Retail
Year
2026
2 & 4 Alfred Street, Westmead
Sale Price
$6,250,000
Asset Type
Block of Units
Year
2025
Transaction Record
| Address | Sale Price |
|---|---|
| 45-57 Moxon Road, Punchbowl | Circa $30 million |
| 6-10 Harrow Road, Auburn | $21,080,000 |
| 302 Church Street, Parramatta | Circa $15 million |
| 287 - 291 King Street, Newtown | $13,000,000 |
| 54- 56 Albert Street, North Parramatta | Circa $12 million |
| 328-336 Liverpool Road, Ashfield | Circa $12 million |
| 35 Smith Street, Parramatta | $10,500,000 |
| 593 Old Illawarra road, Menai | $10,300,000 |
| St Marys | $9,700,000 |
| 530-532 Woodville Road, Guildford | $9,500,000 |
| 140 Martin Road, Badgerys Creek | $9,300,000 |
| 6A Nancarrow Avenue, Ryde | $8,800,000 |
| 26 Marion Street, Parramatta | $8,050,000 |
| 14 Bernera Rd, Prestons | $8,000,000 |
| 156-158 Henry Street (20 Riley Street), Penrith | $7,820,000 |
| 42 Waterworth Drive, Narellan Vale | $7,575,000 |
| 7-9 Morton Street, Parramatta | $7,502,000 |
| 1 Santley Crescent, Kingswood | $7,500,000 |
| 123 Peninsula Drive, Breakfast Point | $7,300,000 |
| 159 Rowe Street, Eastwood | $7,250,000 |
| 37 Patricia Street, Blacktown | $6,805,000 |
| 185, 187, & 189 Merrylands Road & 14 Mcfarlene Street, Merrylands | $6,800,000 |
| 69 Woodstock Street, Guildford | $6,800,000 |
| 46 Peachtree Road, Penrith | $6,750,000 |
| 12 Henley Road, Homebush West | $6,750,000 |
| 14 Stoddart Road Prospect | $6,600,000 |
| 559-561 Crown Street, Surry Hill | $6,650,000 |
| 2 & 4 Alfred Street, Westmead | $6,250,000 |
| 13 Charles Street, St Marys | $6,200,000 |
| 44-48 Windsor Road, Kellyville | $5,900,000 |
| 25, 27 & 29 Hardy Street & 58 Sackville Street, Fairfield | $5,830,000 |
| 130 - 132 Elizabeth Drive, Liverpool | $5,685,000 |
| 65 Moxhams Road, Northmead | $5,325,000 |
| 1 Chatham Rd, West Ryde | $5,200,000 |
| 21-23 Pirie Street, Liverpool | $5,200,000 |
| 23 Hassall Street, Parramatta | $5,145,000 |
| 44-46 Maple Road, Casula | $5,080,000 |
| 93-143 Hoxton Park Road, Liverpool | $5,000,000 |
| 153 George Street, Parramatta | $5,000,000 |
| 258 - 268 Pennant Hills Road, Thornleigh | $4,950,000 |
| 3 Burbang Crescent Rydalmere | $4,950,000 |
| 26 Meredith Street, Bankstown | $4,925,000 |
| 320 Railway Terrace, Guildford | $4,800,000 |
| 27-29 Tennyson St, Parramatta | $4,766,000 |
| Auburn Omega Senior College | $4,750,000 |
| 121 Queen Street, North Strathfield | $4,725,000 |
| 74-76 Marlborough Road, Homebush West | $4,700,000 |
| 28 Grose Street, Parramatta | $4,670,000 |
| BP Bargo, 116-118 Railside Avenue, Bargo | $4,650,000 |
| 11 Pitt Street, Parramatta | $4,600,000 |
| 2 Rooty Hill Road South, Rooty Hill | $4,581,000 |
| 454 Burwood Road, Belmore NSW | $4,550,000 |
| 196-198 Haldon Street, Lakemba | $4,520,000 |
| 98 Parramatta Road, Liverpool | $4,500,000 |
| 794 Victoria Road, Ermington | $4,500,000 |
| 421 Park Road, Regents Park | $4,450,000 |
| 6 Palmer Street Parramatta | $4,400,000 |
| 164 Talavera Road, Marsfield | $4,400,000 |
| 32 Saggart Field Road, Minto | $4,400,000 |
| 50 Virginia Street, Rosehill | $4,330,000 |
| 22-32 Ainsbury Road, St Marys | $4,300,000 |
| 30 Wigram Street, Harris Park | $3,960,000 |
| 17-19 Hinkler Avenue, Caringbah | $3,930,000 |
| 76 Marion Street, Bankstown | $3,915,000 |
| 30 Railway Parade, Fairfield | $3,910,000 |
| 35 Park Ave, Westmead | $3,855,000 |
| 49-51 Norval Street, Auburn | $3,780,000 |
| 16-18 Simpson Street, Auburn | $3,750,000 |
| 332 Guildford Road, Guildford | $3,720,000 |
| 28 Station Street, Harris Park | $3,712,500 |
| 35 Lane Street, Wentworthville | $3,630,000 |
| 41 Majors Bay, Concord | $3,600,000 |
| 32-34 Station Street, Harris Park | $3,550,000 |
| 58-60 Berwick Street, Guildford | $3,550,000 |
| 16-18 Alexander Street, Auburn | $3,500,000 |
| 9+10 / 11-21 Underwood Road, Homebush | $3,500,000 |
| 26 Hargrave Street, Kingswood | $3,500,000 |
| 1 Tornaros Avenue, Penrith | $3,490,000 |
| 1 Gowrie Street, Ryde | $3,430,000 |
| 16-18 Stimson Street, Guildford | $3,400,000 |
| 31-33 Clements Avenue, Bankstown | $3,400,000 |
| 35 Carinya Street, Blacktown | $3,320,000 |
| 152 Old Pitt Town Road, Box Hill | $3,320,000 |
| 9 Parkes Street, Parramatta | $3,300,000 |
| 340 Guildford Road, Guildford | $3,250,000 |
| 18 Denman Avenue, Wiley Park | $3,240,000 |
| 73 Harris Street, Harris Park | $3,215,000 |
| 43 Edward Bennett Drive, Cherrybrook | $3,210,000 |
| 25 Prospect Street, Rosehill | $3,208,000 |
| 53 - 57 Railway Parade, Granville | $3,200,000 |
| 39 Derby Street, Rooty Hill | $3,150,000 |
| 27 Allison Road, Guildford | $3,100,000 |
| 19 Kendall Street, Clyde | $3,080,000 |
| 142 Old Pitt Town Road, Box Hill | $3,050,000 |
| 165 Pennant Hills Rd, Carlingford | $3,005,000 |
| Shop 1,2&3, 258-264 Pennant Hills Road, Thornleigh | $3,000,000 |
| 1-3 Wayman Place, Merrylands | $3,000,000 |
| 12 Hilltop Road, Merrylands | $2,980,000 |
| 1 Paine Street, Kogarah | $2,950,000 |
| 33 Birmingham Street, Merrylands | $2,885,000 |
| 1 Arthur Street, Merrylands West | $2,856,000 |
| 35 Carrington Road, Marrickville | $2,850,000 |
| 85 Oramzi Road, Girraween | $2,825,000 |
| 378 The Horsley Drive, Fairfield | $2,820,000 |
| 20A-22 Rosehill Street, Parramatta | $2,780,000 |
| 35-37 Cann Street, Guildford | $2,750,000 |
| 20A Centenary Road, Merrylands | $2,700,000 |
| 19 Kendall Street, Clyde | $2,650,000 |
| 1 Margaret Street & 5 Anderson Road, Northmead | $2,630,000 |
| 35 Carinya Street, Blacktown | $2,600,000 |
| 28 Stapleton Street, Wentworthville | $2,600,000 |
| 36-38 Leonard Street, Colyton | $2,600,000 |
| 3 Cowper St, Granville | $2,555,000 |
| 45 Treetops Road South Penrith | $2,550,000 |
| 190 Richmond Road Blacktown | $2,500,000 |
| 86 Westbourne Avenue, Thirlmere | $2,450,000 |
| 378 The Horsley Drive, Fairfield | $2,400,000 |
| 1/12 Hillview Road, Eastwood | $2,400,000 |
| 59 Prospect Street, Rosehill | $2,371,000 |
| 46 Birmingham Street, Merrylands | $2,350,000 |
| 84 Cowper Street, Parramatta | $2,350,000 |
| 5 Argyle Street, Parramatta | $2,310,000 |
| 2A Park Avenue, Waitara | $2,300,000 |
| 84 Clissold Parade, Campsie | $2,275,000 |
| 3 Hargrave Road, Auburn | $2,200,000 |
| 37 Powell Street, Homebush | $2,250,000 |
| 11-15 Ward Street, Gosford | $2,205,000 |
| 58 The Esplanade, Thornleigh | $2,195,000 |
| 9&10 / 11-21 Underwood Road, Homebush | $2,181,000 |
| 5-7 Galloway Street, North Parramatta | $2,150,000 |
| 98+98A Elizabeth Street, Riverstone | $2,000,000 |
| 125 Cornelia Road, Toongabbie | $1,900,000 |
| 5-7 Galloway Street, North Parramatta | $1,900,000 |
| 144 Merrylands Road, Merrylands | $1,880,000 |
| 52A Joseph Street, Lidcombe | $1,880,000 |
| 88 Yarrara Road, Pennant Hills | $1,880,000 |
| 86 Cowper Street Granville | $1,850,000 |
| 1341 Elizabeth Drive, Kemps Creek | $1,831,000 |
| 160 Merrylands Road, Merrylands | $1,825,000 |
| 5 Station Street, Menangle | $1,800,000 |
| 38-40 Manning Street, Kingswood | $1,800,000 |
| 77 Orchard Road, Bass Hill | $1,790,000 |
| 95-97 Peter Street, Blacktown | $1,780,000 |
| 6 Cann Street, Guildford | $1,780,000 |
| 6 Shrike Place, Ingleburn | $1,780,000 |
| 11 Yambo Street, Morisset | $1,725,000 |
| 16 Jewelsford Road, Wentworthville | $1,683,000 |
| 20 Fennell Street, Parramatta | $1,680,000 |
| 1 Franklin Street, Mays Hill | $1,655,000 |
| 331 Merrylands Road, Merrylands | $1,650,000 |
| 5 Sherwood Road, Merrylands West | $1,600,000 |
| 14/410 Church Street, Parramatta | $1,592,000 |
| 264 Metella Road, Toongabbie | $1,590,000 |
| 63 McArthur Street, Guildford | $1,515,000 |
| 30a Carrington Road, Guildford | $1,490,000 |
| Unit 1/ 1-3 Ferngrove Place, Chester Hill | $1,411,000 |
| 3 Memorial Ave, Merrylands | $1,300,000 |
| 12 Fifth Avenue, Blacktown | $1,225,000 |
| 4 Marsh Street,Clyde | $1,255,000 |
| 14 Good Street, Granville | $1,250,000 |
| 179 Military Road, Guildford | $1,245,000 |
| 37 Aurelia Ave. Toongabbie | $1,230,000 |
| 7/7 Stoddart Road, Prospect | $1,200,000 |
| 51 Railway Street, Granville | $1,150,000 |
| 16-22 Raglan Road, Auburn NSW | Confidential |
| Office Suites at 20-24 Wentworth Street, Parramatta | Confidential |
| 7-9 Flame Crescent Macquarie Fields | Confidential |
| 5 Hopman Crescent, Shalvey | Confidential |
| 7 Edwards Street, The Oaks | Confidential |
| 27 Coreen Avenue Penrith - ASC | Confidential |
| 480 Merrylands Road, Merrylands West | Confidential |
| 33 Hawkesbury Road, Westmead | Confidential |
| 538 Woodville Road, Guildford | Confidential |
| 7 Pipehead Crescent, Guildford West | Confidential |
| 9-15 Orcam Lane, Rooty Hill | Confidential |
| 2 Record Street, Goulburn | Confidential |
| 44 Kibo Road, Regents Park | Confidential |
| Industrial Lots, 16 Chapman St, Werrington | Confidential |
| 711 The Horsley Drive, Smithfield | Confidential |
| 990 Victoria Rd, West Ryde | Confidential |